Saturday, July 13, 2013

Sharknado: Yer Silly and Ya Know It


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I didn't actually watch very much of this, maybe fifteen or twenty minutes, before I found something better to do. Truth be told, it didn't look all that bad for a movie that was meant to be bad, about as much fun as most low-budget, crappy-on-purpose, generally uninspired exploitation movies of the kind that have become popular in the last ten years or so, especially on the Syfy Channel. The joke just wore off for me, and once that happens, why commit to another hour of viewing?

Just ahead of it in the lineup was another cheap shark attack movie with cartoony CG effects, this one featuring a giant shark that could wiggle around on land like a seal. It traps a woman in a cave, so she throws a bundle of dynamite down its throat and blows it up, sort of like the finale of Jaws if Jaws cost $200. She exits the cave covered in seaweed and shark guts, then walks off into the sunset with a guy dressed like Jimmy Buffett.

It's funny because it's supposed to be, as is Sharknado, and it makes me think about the nature of this kind of movie at the present moment. It's great that cheaply produced exploitation movies are still a big part of the cinematic landscape (In the interest of not coming off like a pretentious douche, I'm trying to avoid using words like “film” and “cinema” instead of “movies”, but for the sake of variety I'm probably going to show occasional lapses), showing up on cable and video instead of drive-ins and movie houses like the bygone days of yesteryear. But there's a marked difference in style. The majority of monster movies up until the '80's were meant to be taken more or less at face value, regardless of quality. If there was humor, it was oriented around the characters; people told jokes or did funny things, but the movies were not themselves jokes.

A lot of that has changed. At least as far as Syfy Original Movies go, standard practice seems to be to produce work that is mostly meant to be a gag. No one would think Sharktopus or Giant Boa Vs. Monster Gator or whatever is a straight-faced monster movie. Self-referential irony is a hallmark of this genre, and since we're living in the post-post-post-post irony era, where people wear clothes and facial hair intended to make them look stupid because it's cool to like stupid things for being stupid, smart low-budget producers put out stuff designed to make bad movie fans say, “That looks totally ridiculous, I have to see it.”
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More power to them. Sometimes you want to watch something unapologetically trashy so you can point and laugh and roll your eyes. It's a good way to kill an hour and a half. I'm curious to see where the trend goes in the next ten years.

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